Brand Management Essentials
Learn crucial tips and techniques to become an amazing brand or marketing manager.
Lesson series
Brand Management Essentials for the Caribbean Marketer
Learn crucial tips and techniques to become an amazing brand or marketing manager.
What's included?
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7 Chapters
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1 Certification of Completion
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1 Knowledge Check
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32 Videos
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6 Learning Guides
Master the role
You will build a deep understanding of the brand or marketing manager role, and essential tips and techniques to deliver better strategy, positioning, messaging and cross-channel marketing.
Deliver more ROI
You will also learn how to operationalize plans that help colleagues and key partners deliver return on investment as a brand strategist and leader.
Meet the instructor
Chike Farrell
Chike Farrell is the co-founder of Caribbean Ideas Synapse and
Senior Vice President Marketing of Homeward . He'll share his over 20 years of marketing insights and experience with you to help you become an amazing brand and marketing manager. At the heart, Chike is passionate about seeing Caribbean people and organizations become more globally competitive and influential.